About Client
Vanity Chic offers a diverse selection of unique, high-quality Hollywood makeup mirrors, tables, chairs, and beauty station products. Established in 2013, it is an Australian-owned and operated business committed to style, functionality, and elegance.
Objective:
- Increase online sales and boost brand awareness
- Establish a strong presence on AI-driven platforms
- Gain a competitive edge in niche wellness markets
- Optimise content to match conversational AI query patterns
Strategy:
- Implemented targeted sales ads
- Highlighted key products and special promotions
- Aimed to attract potential customers
- AI-focused keyword and content optimisation
- Structured, authority-driven content creation
- Enhanced brand relevance through targeted Q&A content
Outcomes:
- Achieved a 55% increase in online sales within three months
- Significantly enhanced brand recognition in the market
- Top mentions on AI platforms
- Wider reach beyond SEO
- Stronger brand authority in AI channels
