136%
Organic traffic growth
30
Keywords on 1st page
62.5%
Phone calls increased
About Fussy Eater
Fussy Eater provides online & offline support with an understanding of your child’s fussy eating, an appraisal of their nutrition and a tailored plan to follow.
Challenges
- Fewer leads from the website
- Low local presence on Google
- Very low organic traffic
- Limited visibility on AI-driven platforms
- High competition in niche markets
- Content not optimised for conversational AI queries
Solutions
- Website Design
- Content strategy
- Competitors analysis
- Search Engine Optimisation
- Keyword research and analysis
- On page optimization
- Link building activity
- Google AdWords Management
- AI-focused keyword and content optimisation
- Structured, authoritative content creation
- Targeted Q&A content for improved AI relevance
Outcomes
- 262% organic traffic growth increased
- 25 keywords are ranking on Google’s first page
- Phone calls increased by 62.5% in the last year
- Reduced the cost per lead from AdWords
- Fussy Eater specialist and fussy eater program-related keywords ranking on top
- Increased mentions on AI platforms
- Broader reach beyond traditional SEO
- Stronger authority in AI discovery channels
Great work from intesols, from running my google ads, (with great results for my business), taking the time to explain it all to me, to designing my new website. I highly recommend
– Marie-France Laval
