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Jan 2014

Responsive Website Design: How it helps your business grow?

Posted by / in Blog, Responsive Website Design / No comments yet

In the recent past, this technology has seen a massive growth; courtesy the growing number of mobile users. Though the year gone did experience businesses reaping in huge profits owing to this and the present year is also expected to see a major rise; but there still stands some confusion in the minds of few business companies who are still in a fix whether they really need a responsive website design or not.

The world of online business is buzzing loud with responsive website design. If you too are stuck between the same, here check out the benefits this technique offers and decide if you are in need of it:

  • When using a responsive website design, you don’t necessarily need an independent mobile website. This apparently saves you from added web development costs that’s likely to get incurred while reprogramming the whole site from the scratch.
  • A responsive website re-sizes the texts, forms, images and the buttons in order to maximise the screen size. This favours easy reading of those texts and images and helps build-in user comfort. It even reduces the retention rate a website faces owing to the standard webpages available on phones and tablets that require one to use his or fingers to zoom in and out the content.
  • It gives your site a modern appeal and complements the newest web trends. Remember, if you stick to designing websites that are fit only for computers then it will appear outdated and also a bit difficult to manage upon being uploaded to any modern mobile device.
  • Using a responsive website design, you just need to update the website content in one place. As this type of site is in general a standard one with added coding, the content doesn’t need to be updated separately on the mobile and other static websites.
  • Responsive web design is ideal for SEO of your website as it leaves a positive impact on your site’s SEO. Given the fact that it’s the same content which is there on the static site, search engines will not have to shuffle both the mobile and static websites.

If you wish to be on the top and a market leader, switch on to the modern aids and help your website gain maximum visibility via responsive website design!

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Passionate about digital marketing and branding. Helping businesses evolve to next level of digital success with niche specific, customer centric marketing strategies. Blogging often to provide latest insights on digital and social marketing and offers actionable tips and tricks to catch the social media and online marketing momentum.

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