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04

May 2013

Pointers for effective software development in Melbourne

Posted by / in Blog, Web Development / No comments yet

Software technology has revolutionised world with its widespread user applicability. Application development for games, multimedia, desktop and web are done by the software development companies in Melbourne.

Latest trends in software development Melbourne are as follows:

Responsive website design: Site of any company when has a mobile interface makes it reach a higher audience base. Thus, all the companies in Australia are opting for responsive website design to make their site available on mobile devices as well.

Social media integration: Websites can get an edge when they are directly linked with social media sites like Facebook, Twitter, LinkedIn etc. These sites form direct connection with the users and gain an insight of the likes and dislikes of the user hence social media is a must.

Customised application development: Applications when tailor made for the clients suffice their specific requirements. Thus software development companies in Melbourne should provide user centric solutions in order to gain more clients and form long time business associations. And if you are going to develop customn website, don’t forget to follow these thumb rules for high quality web development.

SEO websites: Search engines prove the existence of websites. SEO gives it the competitive edge. Service pages, non branded pages and the main pages of the site should be optimised to give it the honing quality. So, make all sites search engine optimised.

User centric content: Website content is the basis on which sites are judged by the search engines. The content should not only suffice SEO perspective but should also do justice to the user requirements. It should be informative and user friendly along with being optimal.

Unique & ubiquitous: Design, content and digital data published on the website should speak about its uniqueness. Sites when optimised with all these parameters gain higher prominence on the search engines and gain higher ranking on the SERP. So, be unique & ubiquitous!

With all these pointers in mind, when you get your website designed and developed then chances of success are sky high. So, take care of all these things and create finest websites for your company!

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Passionate about digital marketing and branding. Helping businesses evolve to next level of digital success with niche specific, customer centric marketing strategies. Blogging often to provide latest insights on digital and social marketing and offers actionable tips and tricks to catch the social media and online marketing momentum.

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